Today, students and their businesses broke up into teams to focus on the Marketing, the Accountancy, the Recipe Science or the Kitchen to create their company's product. At 10:00am, Rick Fields of Rick's Picks came in to speak to the students about his business and what it takes to successfully launch a new product.
He focused on the new pickle, Hotties, and the problems that he had with the creation of the recipe. He also focused on how to develop a marketing campaign and the business costs.
It was a great talk and it looks like the students got to learn a lot from a man that started his pickle business in his kitchen in Brooklyn and it is now sold coast-to-coast in the United States.
All of the students got to sample his new pickle and decide for themselves what they enjoyed.
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